Whataburger + Randy Rogers Band Launch Cowboy Boots

Texas burger chain Whataburger has launched its latest online retail item: custom-made Whataburger-stitched cowboy boots. The collaboration between Whataburger and Justin Boots was announced on Friday, Oct. 25 at a Randy Rogers Band concert at Floore’s Country Store in Helotes, TX. The first 300 fans in attendance receivd a co-branded gift bag and one lucky winner received a pair of the boots.

Rogers was actually the first person to wear the first pair of customized boots back in 2018 at the Whataburger Texas Summer Jam. Rogers, who is touring in support of his band’s eighth studio album, Hellbent, are soaring on the heels of latest single “I’ll Never Get Over You.”